Blocking of cash flow

Blocking of cash flow

When to apply?
  • When detecting illegal channels that broadcast facts by any service (provider) that accepts funds through Visa and Mastercard international payment systems;
  • when detecting illegal content placed on websites and fixing brand advertising on these websites.
What types of violations are covered?

Illegal reproduction, distribution of copyright and/or related rights objects.

What can be achieved?

a) Make it impossible to accept payment for services from subscribers of the service through Visa and Mastercard payment systems. What should be done? If VISA

  • Write a warning letter to the service that illegally broadcasts the TV channels;
  • send a complaint to VISA payment system – fill out the form via the link: https://usa.visa.com/Forms/report-ip-abuse-form.html;
  • attach the following documents to the complaint: – screenshots of letters with the warnings and requirement to stop the TV channels broadcasting (three letters within a delivery timeframe of not less than 24 hours); – copies of documents confirming the rights of the right holder; – screenshots of the pirate website with the logo of VISA payment system; – screenshots, testifying broadcasting on TV channels; – copy of the receipt for payment for services.

If Mastercard

  • Write a letter to email: ipinquiries@mastercard.com. Within two weeks Mastercard sends a letter to the right holder with the anti-piracy form to fill out the complaint;
  • send the following documents to Mastercard: – completed anti-piracy form; screenshots of letters with the warnings and requirement to stop the TV channels broadcasting (three letters within a delivery timeframe of not less than 24 hours); – copies of documents confirming the rights of the right holder; – screenshots of the pirate website with the logo of Mastercard payment system; – screenshots, testifying broadcasting on TV channels; – copy of the receipt for payment for services.

b) Reduce the financial revenues of the offending site from advertising.

What should be done?
  • Record the presence of illegally placed content on the website;
  • capture the brand’s advertising on the offending website;
  • contact the brand explaining that their placement is captured on the website violatingintellectual property rights and request them not to finance piracy. Remind them that, according to the law, this involves criminal liability.

Example: The Ukrainian Anti-Piracy Association (UAPA) monitors the brands that advertise on the websites that violate intellectual property rights http://apo.kiev.ua/reklama.phtml and write letters to advertisers.